Digital Marketing Course Overview
Introduction to Digital Marketing
- Understanding the digital landscape.
- Evolution of marketing in the digital age.
- Key concepts and terminology.
Website Basics
- Importance of a website in digital marketing.
- Website creation and optimization.
- User experience and interface design.
Digital Marketing Course – Search Engine Optimization (SEO)
- On-page and off-page SEO techniques.
- Keyword research and analysis.
- SEO tools and analytics.
Content Marketing
- Creating compelling and shareable content.
- Content strategy and planning.
- Blogging, video marketing, and storytelling.
Social Media Marketing (SMM)
- Utilizing major social media platforms.
- Social media strategy and content creation.
- Social media advertising and analytics.
Email Marketing
- Building effective email campaigns.
- Email list management and segmentation.
- Automation and personalization.
Pay-Per-Click (PPC) Advertising
- Understanding Google Ads and Bing Ads.
- Creating and optimizing ad campaigns.
- Budgeting and bidding strategies.
Analytics and Data Interpretation
- Introduction to Google Analytics.
- Analyzing website and campaign performance.
- Making data-driven decisions.
Digital Marketing Course – Affiliate Marketing
- Basics of affiliate marketing.
- Partnering with affiliates and influencers.
- Tracking and optimizing affiliate campaigns.
Mobile Marketing
- Mobile app marketing strategies.
- Responsive design and mobile optimization.
- SMS and in-app advertising.
Amazon Virtual Assistant Course
In the “Amazon Virtual Assistant” course offered by Ease Earn over 8 weeks, learners will gain comprehensive knowledge and skills to become proficient in providing virtual assistance specifically tailored for Amazon sellers.
Digital Marketing Strategies
- Developing a comprehensive digital marketing plan.
- Integration of various channels for maximum impact.
- Case studies and real-world examples.
Career Guidance and Certification
- Exploring career opportunities in digital marketing.
- Preparing for industry-recognized certifications.
- Building a personal digital marketing portfolio.
By the end of this 12-week digital marketing course, learners will have gained a holistic understanding of the digital marketing landscape and acquired practical skills to plan, execute, and analyze digital marketing campaigns effectively.
The course is designed to cater to beginners, providing a solid foundation for those looking to pursue a career in digital marketing.
Ayesha khan –
Enrolling in Ease Earn’s digital marketing course was a game-changer! The comprehensive curriculum and hands-on experience truly make it the best digital marketing course out there
bluelamp –
Thanks.