Course Title: SEO Basics Mastery
Duration: 6 Weeks
Week 1-2
Introduction to SEO and Its Fundamentals
Understanding SEO
Definition and significance of Search Engine Optimization.
How SEO contributes to online visibility and organic traffic.
Search Engines and Algorithms
Overview of major search engines (Google, Bing, Yahoo).
Understanding search engine algorithms and updates.
Week 3-4
On-Page SEO Techniques
Keyword Research
A comprehensive guide to conducting effective keyword research.
Selecting relevant keywords for different types of content.
On-Page Optimization
Title tags, meta descriptions, headers, and URL structure optimization.
Creating SEO-friendly content for users and search engines.
Week 5-6
Off-Page SEO Strategies
Link Building
Importance of quality backlinks for SEO.
Ethical and effective link-building techniques.
Social Media and SEO
How social signals impact search engine rankings.
Integrating social media into an overall SEO strategy.
Course Benefits
Practical Assignments
Apply learned concepts through hands-on exercises.
Live Q&A Sessions
Engage with instructors for real-time clarification.
Website Audit Project
Evaluate and optimize a website for SEO.
Community Interaction
Connect with fellow learners for collaboration.
Career Guidance
Insights into potential career paths in SEO.
Embark on a 6-week journey with Ease Earn to master the basics of SEO, from understanding the core principles to implementing on-page and off-page strategies. This course is designed for beginners, ensuring a solid foundation in SEO practices.
Rose Tyler –
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